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Social Media Specialist
Xiaomi

Posted On: 19/Aug/2020 17:05 PM

Seniority Level: Senior-level

Employment Type: Full-time


Social Media Specialist Xiaomi

Posted On: 19/Aug/2020 17:05 PM
Seniority Level: Senior-level
Employment Type: Full-time

Primary KRAs:

  • Develop and execute social media projects and campaigns
  • Plan social media campaigns for product launches, product sustenance, and topical events in line with the overall brand approach
  • Copywriting – Write and edit copy/content for social media posts and artworks
  • Edit/Write scripts for social media videos, especially YouTube
  • Brainstorm and create new concepts and ideas for regular posts
  • Engage and interact with the audience on our social media handles to understand the voice of fans and derive insights from the conversations
  • Work with the different agencies and lead them to create campaigns and content for the brand
  • Liaison with other teams like category management, PR, product management
  • Create, publish, curate, and manage content on our social media handle

Qualities and skill sets required:

  • Must be a creative writer with solid command over English
  • Experience in B2C social media marketing
  • Ability to crack concepts and ideas for social media content
  • Ability to deliver projects in tight timelines in collaboration with the team
  • Must keep herself/himself updated with the latest trends in social media
  • An inclination towards tech would be ideal but not mandatory
  • Attention to detail
  • Should be a go getter & a good team player

Primary KRAs:

  • Develop and execute social media projects and campaigns
  • Plan social media campaigns for product launches, product sustenance, and topical events in line with the overall brand approach
  • Copywriting – Write and edit copy/content for social media posts and artworks
  • Edit/Write scripts for social media videos, especially YouTube
  • Brainstorm and create new concepts and ideas for regular posts
  • Engage and interact with the audience on our social media handles to understand the voice of fans and derive insights from the conversations
  • Work with the different agencies and lead them to create campaigns and content for the brand
  • Liaison with other teams like category management, PR, product management
  • Create, publish, curate, and manage content on our social media handle

Qualities and skill sets required:

  • Must be a creative writer with solid command over English
  • Experience in B2C social media marketing
  • Ability to crack concepts and ideas for social media content
  • Ability to deliver projects in tight timelines in collaboration with the team
  • Must keep herself/himself updated with the latest trends in social media
  • An inclination towards tech would be ideal but not mandatory
  • Attention to detail
  • Should be a go getter & a good team player